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JOURNAL OF MODERN MYTHOLOGY AND POP CULTURE INTRODUCTION PAGE 28

THE BIG SIX #3: ALICE IN WONDERLAND, Continued.

In 1998, one of the few surviving copies of the 1865 first edition sold at auction for $1.5 million, becoming the most expensive children's book ever traded. "The text loads the image," Roland Barthes wrote in The Photographic Message, "burdening it with a culture, a moral, an imagination." In The Hero with a Thousand Faces, Joseph Campbell analyzes the myth motif of a hero who enters a land of fantasy and danger. In music, comic books and graphic novels, toys, television and movies, Alice continues to influence us through her odd adventures and the adventures of the modern characters whose origins trace their way back to a seven-year-old girl. Alice transcends her literary and cultural origins and plays the third important role of The Big Six, reinstating myth and pop culture as a central focus of modern life, and the return of the more-than-human archetype.

1972 British version, music by John Barry, cinematography by Geoffrey Unsworth, distributed by Fox-Rank.

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